The purest way to invest in real estate
mogul is the first real estate investing platform started by real estate investors, for real estate investors. Build a diverse portfolio of high quality, Single Family Rentals, all on mogul's intuitive real estate investment website. All investment properties are expertly curated by our team of former Goldman Sachs investment professionals and acquisitions experts.
Leverage the power of America's greatest wealth generator
Our team of investment professionals have deployed $10 billion into high quality real estate on behalf of the 0.01%. Now, they have unlocked America's single greatest asset class for wealth creation, using the same strategies deployed for the 0.01%.
How it works
| 1 | We select top properties | Our research analysts & institutional partners use our proprietary underwriting to determine which properties have the most upside. |
|---|---|---|
| 2 | We purchase the property | Our acquisitions team negotiates a fair price, seller paid-for repairs, loan terms, and places the property under contract (with the buyer being an LLC). |
| 3 | We fractionalize the property | We form an LLC with the State and proceed to fractionalize the ownership in the LLC allowing anyone to invest. |
| 4.1 | We hold the property for 3-10 years | In pro rata to your ownership, receive monthly dividends, yearly tax benefits, governance rights, and proceeds from the sale. |
| 4.2 | Sell your shares on the trading market* | You have the option to sell your shares on the secondary market at fair market value, which we calculate every month through 3rd party appraisal level data. *Coming soon |
| 4.3 | Our sales team sells the property | Our sales team works with private owners, investment managers, and institutional partners to sell assets directly to them. |
Less than 1% of properties pass our diligence process
Investment Process
mogul, a leading real estate investment platform, specializes in offering unique single family rentals with strong rental income and appreciation upside. We analyze nationwide, proprietary data focused on population growth, population shifts, and employment to hone in on the best markets. After gaining conviction on target markets, we tailor a "buy box" for each location focused on high price-to-rent dislocation and attractive fundamentals, ensuring we target single-family real estate with the best potential.
Sending out our monthly buy box to our network of inventory partners, they provide us with 1,000's of properties both on and off market. Focusing on the top risk-adjusted returns, we approach the sellers to gain qualitative data and inspect the property. After gathering all data, we scrutinize the final properties through an internal investment committee comprised of individuals with decades and billions worth of experience. If the property passes our stringent thresholds, we close on the property.
mogul practices fractional investing real estate, allowing investors to participate in the ownership of properties with a one-time 3% platform fee in the initial capitalization of the property. If the property requires set up to make it rent ready, we charge a one-time 2% setup fee. Because it is in the initial capital structure, it does not mean an expense out of pocket, rather your ownership in the property is slightly diluted. We focus on strong properties with a 12% minimum projected IRR (or hurdle rate), and this is inclusive of any of the one-time fees. In the investment calculator of each property, you can utilize our underwriting across base-bull-bear case scenarios to see the potential returns.
Frequently Asked Questions
Yes, as a real estate investment platform that values transparency, our platform allows investors to track the performance of their property investments through a comprehensive dashboard showcasing real-time valuations, rental income distributions, and detailed return projections.
Our platform allows you to begin real estate investing online by buying shares of property virtually, making it easier and more affordable to diversify your real estate portfolio without the need for large upfront capital.
While mogul focuses primarily on single-family real estate, we find these properties offer the best balance of risk and return. They typically provide stable rental income and potential for appreciation, making them a solid choice for long-term investment.